Collections get new emphasis at Clear Channel.
Selling the ad is one thing; collecting payment is another. Looking to boost its bottom line, Clear Channel says it is putting a bigger focus on collection.
Acquisition advances WideOrbit into programmatic buying.
In its third acquisition lately, WideOrbit is buying the Swedish advertising management software company Admeta. WideOrbit plans to leverage Admeta's optimization technology to create programmatic selling systems for both broadcast and digital.
Chicago translator sale clocks in at $1 million.
For the second time ever an FM translator price has reached seven digits. Chicago businessman John Bridge has filed to buy the Chicago-licensed translator W280EM at 103.9 FM from religious broadcaster CSN International for $1 million.
Allstate signs on 'Mayhem FM' in Chicago.
Allstate is known for using radio to localize national campaigns. In its home market of Chicago, the insurer has taken localization to a more granular level by pairing a billboard with a ultra low-power radio station.